Off-market properties are a perfect option if you are looking for single-family homes or apartments. Since they are not yet advertised in the market, you have a bigger opportunity to get great deals. On the other hand, not having the right strategy on finding the best off-market multifamily deals can lead to failure, Having a hard time finding the best off-market multifamily deals? In this article, I will be sharing with you the ultimate trick in finding the best deals.
The Perks of Following Up
Following up is the number one secret on finding great off-market family deals. This was a big game-changer for me in terms of that one specific principle. You need to be constantly persistent if you want to convert one from being not interested to interested. It takes several follow-ups before you can get in touch with the decision-maker. As a matter of fact, on my most recent deal, it took 6-8 follow-ups.
What I learned is that you have to be consistent and creative in making follow-ups, so that you can give them more reasons to go with you as a buyer instead of selling to others or listed them on the market.
Use Various Channels
There are multiple channels that you can take, one is outbound, and another one is inbound. Outbound is through direct mail, pay-per-click, Google Ads, Facebook Ads, and cold calling.
When it comes to inbound, it’s where people come to you. One way is through blogging or vlogging, like giving tips and information on how to sell or buy a property. When they see that you are buying properties they can contact you directly. Social media like Facebook can be used for both outbound and inbound.
Cold calls, direct mail, and personal visit are the strategies that we are using and works well for me in finding off-market deals.
Be Creative
Another effective way to find great off-market deals is by being creative. Avoiding using the same script after initial contact or else they will ask you to remove them from your call list.
Another touchpoint is by saying “Hey, have you considered a 10/31 exchange” For those of you who are not familiar with it is a way for people to not pay taxes through their sale they are just divert.
Staying Top of Mind
All those mechanisms used in follow up is allowing you to stay top of mind because what you want is when that person does the transition from being not interested in being interested, the person who will first come on their mind is you who sent the Rubik's Cube, and or the shoe. If you are wondering about the shoe..one thing I am starting to implement is sending a shoe, just like a little baby shoe, and there’s a small note saying “Hey looking to get my foot in the door.” it comes down to timing, one day someone is not ready to sell but they need the money all of a sudden due to personal matter and now want to sell
Wrapping up, finding a good off-market family deals isn’t easy, especially if you are just starting in the real estate investment world. With the above-mentioned tips and ideas on how to easily locate good off-market deals, I hope I have given you the advice and secrets you need to succeed in real estate investment.
Don’t hesitate to contact me if you need more information about finding good off-market multifamily deals. I would be glad to give you more pointers to help you find the best deals that you need.
P.S.
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